How are signs & banners made and printed? Signs and banners have been in the business of marketing and advertisement for a very long time. In fact, without signs and banners there couldn’t have been any proper marketing before the digital transformation of businesses worldwide.
Banners and signs do not only help with promotions, deals, and news but also show a brand’s image and business’s standing among the competitors. You may quickly realize the popularity and reputation of a business by simply noticing how well-planned and frequently their banners and signs appear as offline marketing. Banners and signs are also a great way to celebrate events like birthdays, sports, milestones, etc.
Have you ever wondered about the manufacturing process of these essential marketing tools? Signs and banners are now widely available, with a wide range of options to choose from. As the demand for banners and signs is growing substantially, there are better and more efficient designs and production methods taking place. Here are some of the ways that print shops produce banners and signs.
Banners and signs do not have a limited range of options. There are many material options along with designs and styles that you can choose for your need. While it may seem like an easy task, the variety available for producing banners and sign in the print shops can overwhelm you. Here’s a list of popular materials that print shops today use to produce banners and signs.
Adhesive vinyl banner printing is a good alternative to any other type of banner, especially the free-standing ones. They stick easily to any smooth surface, such as a wall or window. If you are unable to hang banners, then you should be fine with using adhesive vinyl banners.
Such vinyl banners are often waterproof, wrinkle-resistant, fade-resistant, and durable. Sometimes, adhesive vinyl banners may also be reusable after a few washes. Sticking to the surface is not the only advantage of adhesive vinyl banners and signs. Consider the fact that you won’t have to purchase cords or poles to have your banner or sign simply staying at a position and not flying away.
Like most vinyl banners and signs, mesh vinyl has its unique advantages. For one, they have tiny holes in them, which make them wind resistant. So, you don’t have to worry about your signs or banners flying away. Moreover, as they have tiny holes in them, they are fade-resistant and waterproof. It makes them more breathable, and therefore they last longer than other vinyl banners and signs.
Canvas banners and signs have an artistic aesthetics property. The canvas options like cotton duck have been a popular material for heavy-duty applications, including boat sails and work-wear for years. Canvas banners are durable and wind-resistant.
With a semi-gloss banner or sign finish, they may resemble a uniquely hand-painted canvas. It makes up for more of a professional look and makes the promotional offers more attractive as a marketing tool. You can add images and other forms of high-resolution texture on most of the canvas banners and signs.
Fabric signs and banners are one of the most popular options for marketing and promotion. They look significantly professional, feature high-quality colors, sharp images, and fine print qualities. Although it may depend on the print shop producing the fabric signs or banners for you, the polyester fabric features vibrant color/image quality through dye sublimation. Not suitable for harsh outdoor conditions, fabric polyester banners and signs are still scratch-resistant.
UV printing allows print shops to print the media directly onto the banner or sign surface without applying a coat on the fabric. The printers apply substrate or curable inks on the banners or signs, following which it uses ultraviolet rays to dry the ink on the surface.
Using a dispersed or resin-based dye, print shops image the fabric of banners and signs using special equipment. Using techniques like heat-press the substrate of the dyes and inks, experts transfer the image from paper to the banners and signs fabric.
Other methods of printing banners and signs include:
So, you should know that despite the level of options and availability of banners and signs in the printing industry to date, choosing the right print shop is extremely important. Are you ready to get the services of one of the best print shops in the business? Well, Automation Graphics offers an amazing range of banners and signs printing options along with many other printing services.
Give us a call to schedule a meeting with one of our print experts today. You can also visit us in person at 519 8th Avenue 3rd Floor, New York, NY 10018.
519 8th Avenue
New York, NY 10018