Welcome to Best Printing NYC – Automation Graphics.

We are a full service printing company providing high quality digital and offset printing, copying, desktop publishing, graphic design, and promotional products. We also offer a wide array of office supply products and cutting edge office organization solutions.

We Guarantee you the highest customer experience and the lowest prices. We are your full service printer for any job you have. No job is too big or to small. See our Commercial printing page for an overview of the many types of printing we do. We are simply the best printer in NYC. Call today for a quote or any other questions you may have. Once you work with us you will never want to use another printer. We’ve been in this business since 1956. We have the experience that no other printer in NYC can match.

We specialize in fast, custom, short run, on-demand digital printing solutions including large format and wide format poster and banner printing, and Commercial Offset Printing. When compared to our competition, we print faster, cheaper and better!

We can print on demand digital printing for any job, large or small. We print traditional offset printing for large run jobs or oversized printing.

We have extensive experience in corporate printing including annual reports and multiple materials for business and corporate events.

We have significant experience in working with small businesses to find printing solutions that are affordable, fast and effective. We proved custom printing solutions that meet any size company and any budget.

With over 50 years experience, no matter what your concerns we have most likely experienced similar client request in the past. We have the experience to make sure all of our jobs go well without any unexpected delays or errors. In addition, we have kept up with changing technology. Being a successful company for so long has enabled us to reinvest profits into upgrades in our machinery and technology throughout the years and kept us at the forefront of digital printing technology. Believe us, technology has improved rapidly in the printing industry and we have been the leaders in early adaptation of new machines. Money well spent in our opinion!

With our advance printers we are able to provide short run digital printing in no time. We can fulfill any size job, budget and timeframe. This includes banners, large format prints, posters, brochures, bi-fold & tri-fold, black and white copies, color copies, invitations and just about any other jobs you can think of.

We are also able to meet any requirement for long run offset printing. We can print large quantities of anything, annual reports, catalogs, posters, mailings, postcards, booklets, and any other type of mass printed materials. No job is too big. We will deliver your job on time and for an affordable price. It’s no wonder we have been printing for large corporations and investment banks for over 50 years.

Call our knowledgeable staff today to get started with the best printing in NYC. We have the experience to answer all of your questions, match all of your concerns and facilitate your job start to finish.

Why High-Quality Printing is necessary for Business Documents

Why High-Quality Printing is necessary for Business DocumentsThe content of the business document is highly significant, but so is its appearance. The components that fashion business documents are responsible for creating the right image of your company. High-quality equals high professionalism.

The quality of a business document associated with your company will convey your standards of quality. Topnotch printing can have a serious impact on your potential customers; by making the right first impression.

Print quality is therefore imperative in any business for both internal and external documents. Contracts and negotiations that require signatures or detail the features of any product should be clear and aesthetically pleasing. Beautifully designed prints are sure to catch the eye of the potential audience.

The reputation of the business is often attached to the materials they use in their negotiations and meetings. How well you treat your potential and existing clients, counts. A well-reputed business will opt for better products and services. Keeping the aesthetic and readability factors in mind, the choice for high-quality printing should be made.

Here are a few details that should be considered when using printed business documents.

1.    Paper

The quality of the paper that you use in your business document is very important. Business cards and such are the points of interaction between your customer and your quality standards. Using sturdy paper for business cards is necessary. There are many varieties that you can choose from such as the matte and the glossy stock.

Depending on your type of business you can opt for a more glossier or matte look. Use a print that will immediately have the desired effect on your potential clients or partners.

2.    Clarity

Why High-Quality Printing is necessary for Business Documents

Dealing with business and monetary negotiations is sensitive to the well-being of the business. Use the right font, paper texture, graphics and such, which will deliver your message clearly and without confusions.

Make sure the print is readable and can easily be understood. Use brighter, high-quality and eye-catching colours for the “call for action” narratives.

3.    Uniqueness

A well-designed and eye-catching flyer, business letter or business card will help attract more customers. Quality products are easily distinguishable from a sea of similar products. A good business card design and print implies that your company values quality and is willing to invest in it.

A colourfully impactful print is sure to stand-out and increases the chancing of attracting the customers.

4.    Accuracy and detail

Divulging valuable business-related information can become a tedious task. A well-detailed print makes it easier for the company to get its point across. Choosing the right dots per inch of the page, the correct combination of CMYK (colours), format and Pantone colours will produce a quality result.

Business documents that are part of negotiations such as contracts, tenders and such should reveal your standard of quality and emphasize the attention to detail.

Bottom Line

Why High-Quality Printing is necessary for Business DocumentsStreamlined printing is a valuable asset in today’s corporate environment. To leave a mark and have a solid impact – quality is the most effective tool.

We offer the latest printing methods. Contact us at 646-205-3037 to schedule a meeting.

Why Outsourcing Your Printing Needs to a Print Shop is a Good Idea

Whether you have large scale business or a small firm, you must have printing needs. Sometimes you overlook the fact that fulfilling these needs on your own is costly, time-consuming, and stressful. And there may have been times when you were late with your prints. However, to save your resources, it is a wise decision to outsource all your printing requirements to a professional that can deliver on time and with the quality you are looking for. In light of this, mentioned below are some very important reasons why you must outsource your printing endeavors:

1.     A Print Shop Saves Time

One of the best reasons for outsourcing everything is that it will save you time and a lot of money in the long run. Partnering with printing companies and outsourcing work in bulk can lead to a good relationship between you and the printing business. Plus, it is also important to understand large-scale and reputable companies incorporate the use of state of the art technologies and resources to help churn out the best possible results, on time, never compromising on quality.

2.     A Print Shop Can Save Money

When you hand over all your printing jobs to a professional printing shop, your cost of buying equipment becomes zero. Even the standard budget printing machines are expensive and they need maintenance time after time. A professional printing shop has machines that are thousand times better than your standard office printer. You don’t have to worry about buying an endless supply of cartridges, papers, labels, toners and other expensive printing materials. You only pay to print shop for the job you want.

This can save so much of your cash in the long run. Printing shop also saves your money by making you free of hiring separate individuals for printing jobs. Your employees would not have to spend endless hours on printing, which results in the reduction of efficiency, which in turn reduces your business productivity.

3.     A Print Shop Assures Quality

Unlike most organizations, quality printing shops do not have standard printers. They have a different range of printers that produce a plethora of different qualities such as glossy, matte and others. Print shop guarantees a print to be vibrant, sharp and with the proper level of black and white balance, every print speaks for itself. By outsourcing your printing needs you also don’t have to worry about the finishing as all your prints will be properly binded, perforated, stapled and trimmed.

4.     A Print Shop Does Everything Professionally

Why Outsourcing Your Printing Needs to a Print Shop is a Good Idea Have you ever wondered whenever you print an image, the outcome is blurry, unevenly scaled and distorted. This is because when you print an image, you are not aware of black and white channels, PPI and DPI, and other printing factors and resolutions that need to be considered. A professional printing shop never prints an image without properly setting the images for printing; it’s the best idea to let the professionals do their job. Plus, they have the knowledge and are trained to make your mundane images into wonderful photos.

We offer the latest printing methods. Contact us at 646-205-3037 to schedule a meeting.

In-House Printing vs. Print Shop

In-House Printing vs. Print ShopThe spread of digital technologies is making graphic arts widely more accessible. From the ability to fashion your own print project all the way from start to finish, there seems to be more options than ever about how much you can take on. Cost-effective in-house printing solutions are now available that were once only found in professional print shops. However, that does not mean that print shops of the present day are not beneficial anymore. Here we will take a look at 4 ways why print shops are better than in-house printing.

In-House Printing vs. Print Shop

1. Paper quality

To begin with, one of the key features that distinguish professional print shops from in-house printing is the specialized resources that they have at their disposal. This can be seen in numerous ways, but the most basic one is the quality of the paper. Print shops have the luxury to afford a range of different printing papers, which can be important since the type of printing paper plays a key role in the final outcome of the print job. For instance, there are options of metallic, gloss and matte paper, which have varying degrees of color reflection and saturation and are designed for different displays. Furthermore, print shops can offer you valuable advice regarding the correct paper for the specific printing order.

2. Printing options and Quality

In-House Printing vs. Print ShopSince print shops have all the right and latest machines capable of producing better results, along with the right software and expertise to optimize each print job, it makes sense why their printing quality and options would be far more superior than in-house printing. These professional service providers use all kinds of advanced options like custom frames, lamination, surface texturing, etc., most of which might not be available if the print job was completed in the office. Adding these final touches to the print can allow it to stand out and also last longer.

3. Large Order size

If you are medium to large company with large print jobs, then in-house printing is definitely not for you. If you have a printing area in your office, and you decide to complete your project in the office, not only will you be taking a lot of time, but also be occupying the printers all day, which is not only rude, but can be disruptive. However, if you allow a printing service to take care of this job, you will not have to worry about a thing, from start to finish.

4. Cost efficient

In-House Printing vs. Print ShopWhat you might not realize is that by completing print jobs through a printing service as compared to in-house printing, you are actually saving money and being more cost-efficient. To make your print job look exactly how you want it to, you would have to purchase all the materials and equipment to make that possible. However, it is much more cost efficient to go to a printing service company simply because they have all the materials and equipment ready.

We offer the latest printing methods. Contact us at 646-205-3037 to schedule a meeting.

How to Evaluate Print Quality

There is no point in taking elaborate photos and putting elegant texts if the outcome of your printed image is going to be bad. Determining the quality of a printed image is not hard, but it’s not so easy either. However, with the below points, you can become an expert at evaluating print quality.

1.    Look Out for Colors

The first and the most basic step to determine the quality of the print image is by evaluating the colors. Take your printed picture and compare it with the original. This original image can be in the computer, mobile or laptop, so before you jump to any conclusions regarding the quality of colors, check the resolution and colors of your desktop, laptop or mobile phone screen.

Some screens have extremely warm colors while others have naturally washed out colors; thus the task of matching the colors becomes very tedious. What you can do is check the level of black, white, blue, yellow and red colors in the printed image, analyze the balance of all these colors, if yellow and red are in high range, the image will look warm and if blue and red are high, the image will be cooler with purplish touch. You need to make sure that your printer is printing an image with proper color balance.

2.    Minor Details Matter

It was a few months ago, I started missing my dog at work so I decided to put his photo in the wallet. I quickly used my office printer to print his photo, but my boss saw me doing that. He was kind enough to allow me to put a large photo of my dog in the office. My dog has beautiful thick fur and for that reason, I decided to get his photo printed professionally, why? Well, that is because a quality printed image does not make comprises on printing minute details.

Every single strand of my dog’s fur is visible in my printed image with other astonishing small details. Printing small details are very important; it really makes the image to stand out. Make sure whenever you are evaluating print quality, look out for small details.

3.    How sharp is the Printed Image?

When Apple first introduced retina display screens and when Samsung introduced edge display, they claimed that their displays are now capable to produce a paper-like reading. A printed image, especially with texts, should have a good level of sharpness otherwise the texts look blur and distorted.

If you see blurry lines or “halo effect” on the objects and text of your printed photos, it means that the print outcome is not good. Take these points into consideration when you try to determine the print quality.

4.    It Should Be Spot Free.

If you see that there are grains, small pots, band, and streaks in your image, chances are that you are using a faulty printer to print images. Quality prints should not have these problems; the print should be fresh and clean as these factors can truly undermine the overall quality of your image. A picture is worth a thousand words, which is why it is important to always use a clean image to have printed.

We offer the latest printing techniques. Contact us at 646-205-3037 to schedule a meeting.

Debunking common Myths about Professional Printing shops

Debunking common Myths about Professional Printing shopsEmploying the services of any professional can extract far better results than doing those things yourself. Professionals often provide specialized services that promise to take your product a notch higher.

Specialised services often set up shops or offices that define their separate identity and a variety of businesses can take advantage of their offerings. Same goes for printing professionals. You can find world-class printing services and machineries at their shops. They offer a host of services that are otherwise not easily available in-house.

Professional print marketing shops cater to a variety of customers, from a plethora of industries. Since these shops are dealing with a vast client-base, they are susceptible to rumors and myths often get attached to them.

These myths can be extremely detrimental or favorable for a business. There are often perceptions that prevent businesses from seeking the services of professional printers, as they believe it will increase their costs and totally waste time – both of which isn’t true.

Here we will debunk a few of the myths that surround professional printing shops:

1.    In-house is cheaper

Firms that have printing needs often try to build in-house spaces rather than going to the professionals. The idea that it will cost less comparatively is false. The actual print may cost you a dollar or two lesser than the shop, but if you consider the hidden costs you are sure to find that it is costing you more than the shop. This is because you are probably buying the toner and ink according to your requirement. When buying in smaller quantities it is difficult to get a discount, and in case you need to print something in bulk, you may max out on your printing budget. Not only this, but the machine that you incorporate will take a lot in maintenance, and repairing them can cost a lot.

2.    In-house printing will get accurate results

Debunking common Myths about Professional Printing shopsIt is a common perception that the printing shop might not be able to interpret your thoughts or designs perfectly. This, however, is untrue. Professional shops often have a variety of ideas and designs that you can use to enhance your desired features.

Printing shop professionals have the market information as to what will and won’t work. This becomes an additional benefit for taking your work to the professionals.

3.    Printing is harmful to the environment

Sure, paper production does harm the environment, and a lot of printing businesses are criticized that they end up using a lot of paper – however, you have to understand that a majority of professional printing shops utilize recycled paper.  Paper is often sourced from farms that are managed to reproduce trees that are utilized for paper. You will be surprised to know that digital marketing leaves a much bigger carbon footprint than printing shops.

4.    Time consuming

It is often assumed that an order placed at the printing shop is likely to take more time than it should. However this is not the case, printing shops will give you the exact time they can provide you with the finished product. They are professionals who understand the importance of deadlines for your business.

Bottom line

Debunking common Myths about Professional Printing shopsProfessional printing shops are more useful than not. Printing done well can enhance the effect of your content threefold.

We offer the latest printing techniques. Contact us at 646-205-3037 to schedule a meeting.

The Top Benefits of Professional Print Shops

The Top Benefits of Professional Print ShopsIf you have an upcoming important printing job for a project that you are working on, wouldn’t it be best to get it done right and by professionals? At times like these, you cannot afford trial and error and thus need to trust professionals who get the job done right the first time.

There are numerous advantages to all sizes of business and clients in using professional printing services. Let’s take a look at the top 5 advantages.

  • You can place giant printing orders and the company will deliver them to you when you need them – which is before the deadline. This means not having tThe Top Benefits of Professional Print Shopso take out any extra time from your daily schedule to worry about printing for a promotional campaign or an upcoming presentation. With the help of third-party print shops, a finished product can be ready without you having to waste your precious time or resources when you need it.
  • You have way too many options – if you were to ever look and see the storage of a typical printing company, you would be surprised to find it jam-packed with printing materials and resources that your company could only dream of having. Of course, since these printing companies specialize in offering printing services, it only makes sense why they be able to offer you an array of exciting options that will enhance the overall aesthetics and longevity of your document covers, direct mail, and business cards – there are so many options that you will actually need professional advice to help you narrow down your choices.
  • When you outsource your printing tasks to a professional, you are basically getting instant access to printing professionals. Unlike a majority of business owners and their staff, these professionals know the ins and outs of printer ink, paper stock, and other printing methods (along with the complex equipment that bring it all together) like no one else.
  • You no longer have to worry about answering questions such as “what card stock should I use for my business cards?” “How do I add photos into my direct mail?”, “How do I pick a brochure style that complements my target audience?” etc. because the printing company will help you find the best solutions to all your concerns. And as far as producing quality results are concerned, making the right choices is extremely essential. Having an expert take you through all the suggestions and suitable options means you are getting the top quality input you need to make your print jobs stand out.
  • You can take advantage of better equipment – in addition to free advice, professional printing services utilize the use of cutting-edge printing gear. Better gear means better results.
  • It is much faster – big printing companies have the expertise, the in-stock materials and the equipment to get the job done on time.

The Top Benefits of Professional Print ShopsAll these reasons make it pretty clear why using professional printing services is better than DIY. If you are looking for the best printing service in NYC, contact us today to schedule an appointment.

We offer the latest printing techniques. Contact us at 646-205-3037 to schedule a meeting.

Custom Signage for Your Next Tradeshow

Custom Signage for Your Next TradeshowTradeshows have grown to be one of the best locations for companies to see a significant increase in their customer base. They can also be one of the most competitive marketplaces out there. While the tradeshow sponsors do the hard work of getting people into the event itself, there are likely to be dozens of other companies that are vying for the same business you have in front of you. What can you do to ensure that the people walking by stop and talk to your team? It starts with having the right signage.

What Makes People Stop?

The biggest question to answer is that simple. What is going to help someone walking through a tradeshow to stop and look at what you have to offer? Of course, you have to get them to walk towards your booth in order to grab their attention. To do that, focus on your signage. Here are some tips to keep in mind as you work to develop your signage.

It’s not just about flash and bold lettering. One of the most common mistakes that people make today is having signs that are all meant for catching the eye. Every sign in the building is doing the same thing. Instead, offer something of interest. Ask a question in your signage? Pinpoint a problem area or pain point in your signage. “Is THIS happening to you?”

Make your quality stand out. In some cases, it is about the quantity of signs you have in place. However, having a dozen signs doesn’t mean you’ll get people in the door. However, having a true quality of signage can make a big different. Invest in good graphics, quality materials, and stand out designs.

Work with the pros. You do not have to design your own signs yourself. In fact, you will likely get better results if you work with a professional printer who can design your trade show products for you. Work with the team to create an impressive display based on the goals of the event. Then, watch it work for you!

When you work with a professional printer in New York City, you’ll learn more about the options available to you. You can design a marketing campaign that brings people to your booth and gets them talking to you. Take the time to work with our team before your next event arrives.

Call us at 646-205-3037 for Free Printing Quote

Questions You Should Ask a Print Shop before Using Their Services

Questions You Should Ask a Print Shop before Using Their ServicesAt present day, printing options are endless, and so are printing services. With so many factors to take into account and so many printers to choose from, it may be overwhelming at times to find the right print shop that will cater to all your requirements efficiently. Here are five questions that you should ask a printing service before hiring them to handle your print projects.

1.    Can I See Samples?

Asking for samples of the type of print you want allows you to assess the quality and level of professionalism of your chosen print shop. Even though it is not always possible to see samples in person, you can usually review the company’s website and check out their online portfolio. When doing so, pay close attention to the composition, lettering, and color contrasts to see if their services are right for you. Ideally, you should see a wide array of styles they can produce.

2.    What Additional Services Am I Offered?

Your business may require a print shop that offers more than just a printing service. A lot of printing companies offer other valuable services like graphic design, direct mail, digital and web solutions – all of which are extremely useful and will greatly help your business in the future if the need arises. Go through the services of your proposed print shop as you could end up saving a lot of time and money by using just a single company.

3.    Can I See A Sample Of My Project?

Questions You Should Ask a Print Shop before Using Their ServicesBefore you give an order of thousands of prints, ask to see a sample of your project. A sample will show you a finished example of how the design of your actual project will turn out to be. If you dislike some detail and want to make adjustments, a sample will help you do that. This just makes sure that your project goes as per the plan, and also allows you to make necessary changes before things have gotten out of hand.

4.    How Fast Can You Complete The Project?

Find out when you need the print job to be finished and where you want it delivered. Tell these details to the print shop that will then be able to work backward from the time and give you a deadline for the project completion. It is always ideal to do this sooner than later in a project.

5.    Can I Call You At Any Time?

Questions You Should Ask a Print Shop before Using Their ServicesA good print shop will make it easier for you to communicate them. Check in with your printer frequently. If there is a problem, then your printer should let you know ASAP, but it is always best to know how everything is going down in the shop.

If what you are looking for are quality, diversity and affordable rates, contact us today to schedule an appointment with the best printer in NYC!

We offer the latest printing methods. Contact us at 646-205-3037 to schedule a meeting.

How to Ensure Quality When Selecting a Print Shop

How to Ensure Quality When Selecting a Print ShopEvery print shop is unique when it comes to print design, methodology and technology. While some print shops can provide you with outstanding results, others may not have the equipment to produce the desired outcome you are looking for. The best way to ensure quality when opting for a pint shop is to see how reputable they are in the market, the type of technology they are using and the number of satisfied clients they have. If you want to save your time and money, and if you really want your every print to be of high quality, it’s extremely crucial that you settle for a good print shop. In light of this, mentioned below are some important factors that can help you choose the right one:

1.    A Print Shop with Good Offshore Services

You have no idea how much of time you can save if you choose print shops that have offshore printing services. Subpar or notorious print shops reduce their printing cost by using lower and cheaper quality of printing materials and untrained or amateur labor. Always make sure that you avoid such companies at any cost and settle for companies that have high standards of use of materials and labor.

The market is populated with several offshore printer companies, but it’s your job to find the right and the honest one. You can easily overcome this tedious task by doing a small survey or research. You can take feedback from people who have experience in dealing with printing shops; they are the best source to tell you

How to Ensure Quality When Selecting a Print Shop

about the quality of offshore services of any printing company.

2.    A Print Shop Who Delivers Fast

A good quality of a reputable printing shop is that it provides customers with best timely services. When you select a print shop ask them several questions about the time of delivery. You need to tell them about your printing needs and ask them whether they will be able to provide you prints on time. This is because every print is different, the print you are thinking will take few minutes to get ready or may actually take hours of scaling and setup.

Make sure that you clear this from your selected printing shop before leaving their office. Ask them about their contact details so that you can make follow-ups, a good printing company is always responsive.  Not every print shop is same; some work on a large capacity while others work small scale. You have to make sure that you are giving your prints to a capable printing shop. When in the shop, ask them to show you their printing machines and facilities so that you can determine whether or not the said company will be able to handle and deliver bulk orders.

3.    A Print Shop with Good Customer Support

How to Ensure Quality When Selecting a Print ShopA good printing shop must have the reputation of providing excellent customer services. You can access them via phone, fax, email or other means. When you take follow-ups from them, they should provide with honest and up to date state of your prints. They should be highly available when needed and provide streamlined support.

We offer the latest printing techniques. Contact us at 646-205-3037 to schedule a meeting.

How to Deal with Professional Print Shops?

How to Deal with Professional Print ShopsThe printing industry is a curious mix of new and old – a universe rich with history that goes back hundreds of years but is dependent on technology that evolves and improves all the time. Having to deal with the challenges posed by a print job – from posters to business cards – can be a little overwhelming, especially if you have never worked with a print shop before and don’t have the financial means to contract an expert to handle the process for you. With the following tips however, dealing with print shops will be a piece of cake.

1. Take All Your Options into Account

When it comes to printing, your choice of printers is practically unlimited. Thus, before settling with the first print shop you see on the Yellow Pages, it is a good idea to browse Google first and scroll through all the available options. Look at the kind of services they provide, read what the customers have to say about them, and see if you can establish a long-term relationship with them.

2. Know Your Files

The first key step toward a successful print job is sending your files in the correct format. A majority of online printers have become more flexible at accepting a wide range of files – from Bitmap images to Microsoft Word documents, but many of these formats have numerous downfalls. However, the golden rule is to make use of a format that leaves as little to chance as possible.

3. Inquire About The Finishing Effects

How to Deal with Professional Print ShopsFinishing is about more than just getting a piece bound. If you have thought about folding, page scoring, perfect binding, or cuts, chances are that your proposed print shop doesn’t cater to these requests. It is, therefore, best to inquire about their capabilities related to finishing effects if you intend on using them.

4. Plan ahead

It is never too soon to start planning for a print project. Speak to the printing professional and plan an accurate timeline for the project. Think about factoring in time for quoting, consultation, proofing, review, approval of the final piece, then production time. Numerous factors play into each of these steps. If possible, allow a minimum of three weeks for a normal project.

5. Don’t Prioritize Cost Over Quality

How to Deal with Professional Print ShopsIf you base your decision solely on the rates of a particular printing service, then you might be sorry. There is no guarantee whether the company will take responsibility for their errors, and stand behind their poor work. The result? You could end up paying more than you bargained for. Ask some key questions about work and service guarantees. Ask to review samples. Take into account other capabilities, services offers, customer care, and price. If all these factors are in place, then you are good to go.

If what you are looking for are quality, diversity and affordable rates, contact us today to schedule an appointment with the best printer in NYC!

We offer the latest printing techniques. Contact us at 646-205-3037 to schedule a meeting.