Welcome to Best Printing NYC – Automation Graphics.

We are a full service printing company providing high quality digital and offset printing, copying, desktop publishing, graphic design, and promotional products. We also offer a wide array of office supply products and cutting edge office organization solutions.

We Guarantee you the highest customer experience and the lowest prices. We are your full service printer for any job you have. No job is too big or too small. See our Commercial printing page for an overview of the many types of printing we do. We are simply the best printer in NYC. Call today for a quote or any other questions you may have. Once you work with us you will never want to use another printer. We’ve been in this business since 1956. We have the experience that no other printer in NYC can match.

We specialize in fast, custom, short run, on-demand digital printing solutions including large format and wide format poster and banner printing, and Commercial Offset Printing. When compared to our competition, we print faster, cheaper and better!

We can print on demand digital printing for any job, large or small. We print traditional offset printing for large run jobs or oversized printing.

We have extensive experience in corporate printing including annual reports and multiple materials for business and corporate events.

We have significant experience in working with small businesses to find printing solutions that are affordable, fast and effective. We proved custom printing solutions that meet any size company and any budget.

With over 50 years experience, no matter what your concerns we have most likely experienced similar client request in the past. We have the experience to make sure all of our jobs go well without any unexpected delays or errors. In addition, we have kept up with changing technology. Being a successful company for so long has enabled us to reinvest profits into upgrades in our machinery and technology throughout the years and kept us at the forefront of digital printing technology. Believe us, technology has improved rapidly in the printing industry and we have been the leaders in early adaptation of new machines. Money well spent in our opinion!

With our advance printers we are able to provide short run digital printing in no time. We can fulfill any size job, budget and timeframe. This includes banners, large format prints, posters, brochures, bi-fold & tri-fold, black and white copies, color copies, invitations and just about any other jobs you can think of.

We are also able to meet any requirement for long run offset printing. We can print large quantities of anything, annual reports, catalogs, posters, mailings, postcards, booklets, and any other type of mass printed materials. No job is too big. We will deliver your job on time and for an affordable price. It’s no wonder we have been printing for large corporations and investment banks for over 50 years.

Call our knowledgeable staff today to get started with the best printing in NYC. We have the experience to answer all of your questions, match all of your concerns and facilitate your job start to finish.

Types of Commercial Printing

Every business big or small has to commercialize new services and products they offer because, without promotion, there won’t be any sales or growth. If you are planning to host a big event or have just started a new business, you need to use proper materials for promotion. This is where commercial printing comes into the picture. You will need to acquire the services of commercial printing whenever you plan on promoting something on a large scale. Read this article to know more about commercial printing.

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What is Commercial Printing?

Commercial printing is a process that involves printing out a large variety of products such as posters, books, magazines, newsletters, catalogues, and much more. In this printing process, the artwork is transferred onto a piece of paper or card, which is done via proper commercial printers.  Commercial printing helps you to create a professional piece by supporting activities such as marketing, advertising, retail, and publishing, which in turn leaves a good impression on you or your respective service.

Types of Commercial Printing

There are many different types of commercial printing that you can use for your business or events. Go through the list below and learn how each type of commercial printing works.

1.     Digital Printing

Digital printing is one of the most common types of commercial printing. If you use this technique, you will enjoy the perks of low costs with high quality. Digital printing will help you achieve high-quality items with full-color printing. You gain a large number of prints in a short period of time.  Hence, digital printing is able to match the speed of offset printing, which gives you a production of larger prints at a much lower price. You can use digital printing for printing out banners, letters, slogans, magazines, and any other product that is in need of high production and quality.

2.     Offset Lithography

Offset lithography is one of the best processes to use if you want to attain high volume production. Prints are made using metal plates, which include the images; these metal plates are transferred on to rollers or rubber blankets that print the media in the end. You can easily use thick or flat-surfaced media such as wood, cloth, and canvas in this process as the flexibility of the rubber blankets enables you to achieve prints of such rough-surfaced media. These printing machines include rolls of paper that will help you to gain large high-quality prints.

There are two categories that come under offset printing: One is web offset printing, and the other is sheet-fed offset printing.  Both of these techniques allow you to receive high-quality prints and are in common use nowadays prints and are in common use nowadays.

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3.     Flexography

Flexographic printing is another type of commercial printing you can use for packaging or uneven surfaces. In this process, the inked rubber plate includes the printing image and helps you transfer it on to the printing surface. If you use flexography printing, you will be able to receive high-quality prints due to the fact that flexographic printing is best known for its quick-drying and high speed of production. The best part about this method is that it can print on various types of materials such as cellophane, metals, plastic, and any other type of material. Flexographic printing provides many advantages to your business and production, such as low costs, high speed, less maintenance of equipment, and its versatility of different inks. Flexography is best for printing out textiles, wallpapers, newspapers, business forms, and much more.

4.     LED UV

LED UV technology is one of the most high-demanded and popular printing methods businesses use for commercial printing. The popularity and demand are due to its high print quality. High quality is received with the help of the curing method and because anti-set off powder spray isn’t used. If you and your business want to work towards an eco-friendly environment, then it is advisable that you use LED UV technology as it doesn’t use any drying heat, and its run time is practically low. Hence, there is less energy consumption . You can use LED UV printing for printing out posters, handbooks, brochures, magazines, leaflets, newsletters, and much more.

5.     Large Format

Large format printing, also known as wide-format printing, involves printing out large images that get everyone’s attention. You should use this type of commercial printing if you want to gain attention towards your service or product. Large format printing can assure you with large printed materials such as huge posters or banners you usually see on the walls of main commercialized areas. Large format printing also provides you with many benefits. You are given the freedom of creating custom-made posters or logos, you can print out double-sided banners, and the printer waterproofs all the posters, so you don’t have to worry about your poster getting damaged during heavy rainfall or a storm. You can use format printing for billboards, banners, wallpapers, laminating, pop-up displays, and exhibition graphics.

Conclusion

You can use any type of commercial printing that we have mentioned above; however, the quality of the machine is also very important. So if you want to avoid any issues that could disadvantage the quality and appearance of your printing material, contact us, and we will help you achieve the right type of commercial printing, which will benefit you and your business.

Different Types of Printing Paper

What are the different types of printing paper? Paper is one of the supplies you need when you have an office with many employees. It can be a bit tricky for you to choose the right type of paper. Some businesses take it very seriously when buying the paper because they might have a small budget and don’t want to waste their money on buying the wrong type of paper. If you want to avoid this type of mistake, we’ve got you covered. Mentioned below are the different types of paper and their properties, including their benefits and uses.

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Coated Paper vs. Uncoated Paper

There are two main types of paper, coated and uncoated paper. Coated papers have a very sealant surface that contributes to this paper’s weight, smoothness, glossiness, and ink absorbency. Coated papers are known for their non-absorbent nature; hence, they are best for printing out pictures. You should use coated paper whenever you want to print out documents that consist of bold images.

On the other hand, the uncoated paper does not have a glossy surface. However, it does have an absorbent nature. This type of paper is very absorbent, which causes the ink to dry fast on its surface. There are many varieties of uncoated papers to choose from.

Types of Coated Paper

1.     Matte Paper

This type of paper is coated with white and has a non-glossy finishing. The white coating makes it easier for the ink to dry faster. The paper has no shine, which helps colors look natural on its surface. Matte paper is used for daily tasks, especially when you need a document right away, as the drying process is quick. You can use matte papers to print out leaflets, reports, and flyers.

2.     Gloss Paper

Gloss papers are very lightweight in nature and much cheaper compared to matte paper. The glossy texture of the paper helps absorb ink, which helps to produce high-quality images. It is preferred that you use gloss paper for printing pictures as it produces high-quality color definition. You can avail of different variations of gloss paper such as premium grade, semi-gloss, and color-life paper.

3.     Silk Paper

This type of paper has no shine to it, which means you can easily read whatever is written on it. You can use silk papers for printing out many items such as books, magazines, and catalogs. Silk papers have a very smooth finish, which contributes to the high quality of the finished content.

4.     Dull Paper

Dull papers are also low on shine but have a very smooth texture, which contributes to their high-quality definition. Dull papers are just like matte and glossy papers. However, dull papers may be pricier for you compared to a matte sheet.

Types of Uncoated Paper

1.     Laid Paper

This type of paper is manufactured with textured vertical and horizontal lines on its surface. You should use laid paper for printing out business cards, envelopes, and letterheads.

2.     Woven Paper

Woven papers are very smooth in nature and appearance, and have no textured lines.

3.     Linen Paper

Linen paper has a unique textured appearance. The surface of the paper also has textured lines, but they are finer in appearance compared to laid paper. The best use of linen paper is for business purposes.

4.     Bristol Paper

Bristol paper is very heavy and thick in nature. You can use Bristol paper to print out tickets, invitation cards, book covers, and file folders.

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Other Types of Paper

There are many other types of paper other than coated and uncoated paper:

  • Recycled Paper: If you want to work towards the benefit of the environment, then you should use recycled paper. You can use this type of paper to print official memos, documents, and reports.
  • Index Card: This type of paper is stiff and thin and comes in different sizes. This type of paper is best for printing postcards and magazine inserts.
  • Watermarked Paper: Watermarked paper is expensive. The watermark on the paper creates a specific effect on the document that makes it look unique. You can use this type of paper to print out certificates.

Paper Weight

You need to choose the right weight of the paper whenever you’re printing something big or important. The weight of the paper refers to the thickness of the paper, which you will usually measure in pounds or GSM (grams per square meter). Mentioned below are the different types of paper to elaborate on the basics of the weight of a paper:

  • Promotional posters weigh around 130GSM – 170GSM
  • Newspapers weigh around 35GSM – 55gsm
  • Business cards or any other card type material weighs around 300GSM+
  • Magazine covers weigh around 180GSM – 250GSM

Conclusion

It is very important to choose the right type of paper when you have to print something. Pay even more attention to these details when you are going for a big-scale printing project. Contact us at Automation Graphics to achieve the best quality prints. We deploy a variety of printing processes to give you the exact product you want.

The History of Printing

Over the years, many great inventions have come along the way, and printing has been one of them. In this article, you will see the evolution and history of printing and how printing has made life easier for people in different eras and generations. Today, you will see and learn how printing has developed for thousands of years.

The History of Printing – When It All Began

The first printing press existed back in the 3rd century when printing initially emerged during the Tang Dynasty of China. This was when the technique of woodblock printing on textiles came into being. By the 9th century, China had started to print on paper, and it was able to compile a whole book using the technique. However, printing processes were in use even in 3000 BC in many parts of Egypt, China, and Western Asia. These processes included cloth printing, block seals, and pottery imprints.

The Gutenberg Revolution

Gutenberg was a German Craftsman and Goldsmith in Strasbourg, who changed the face of printing. He developed the old forms of printing process into new and efficient ones. These processes included a mechanization method in printing, which involved transferring ink to paper. He also introduced the screw mechanism from wine linen presses, wine presses, and papermakers’ presses. These improved mechanisms now allow us to produce books in vast numbers. Gutenberg’s first production of books was the famous Gutenberg Bible.

Timeline of the Different Types and Processes of Printing

Stencils

Stenciling has been a historical printing technique that people still use. This type of printing has been found in different continents of the world, including Europe and Asia, from over 35000 years ago. Stencils were basically made by blowing pigment on a wall. It was mostly used for mass publications in the early times.

Seals

Stamp seals were originally used in China during the Shang dynasty. These stamps were encased in blocks and were imprinted on clay molds. Stamp seals were also in use for printing on pottery by the end of the 3rd century BC.

Woodblock Printing

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Woodblock printing had set foot in many parts of the world, including China and East Asia, in 200 AD. It originated in China as a method of printing on cloth, and then it gradually spread through East Asia as a method of printing on textiles. Woodblock printing was mostly in for religious texts in East Asia by the Buddhists. Woodblock printing also played an important part in Europe as a method of printing on the cloth during the 1300s.

Movable Types

Movable type of printing is a type of printing process that uses individual pieces of materials. The first movable type printing was invented in 1040 AD in China. After that, many movable types of printing came into existence in different parts of the world. Mentioned below are some movable types:

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1.     Ceramic Movable Type

The Ceramic movable type was invented around 1041 by the commoner Bi Sheng during the Northern Song Dynasty.

2.     Wooden Movable Type

Wooden Movable type was used during the Tangut Empire in the 12th century. These movable types were also invented by Bi Sheng, but the idea did not get much attention because soon, the ceramic types took over.

3.     Metal Movable Type

Metal type was a part of many ancient dynasties and was most common in Korea in 1234.

Intaglio

Intaglio is a printmaking technique in which you engrave the image into a particular surface, known as the plate. This technique emerged during the late 1430s in Germany. The Intaglio printmaking process is very interesting and precise. If you want to learn more about it, click here.

Lithography

Lithography is another printmaking technique, which was invented by Aloys Senefelder in 1796. Lithography involves printing on a very smooth surface using chemical processes to create an image.

Color Printing

Color printing appeared in the 13th century in East Asia and has now strongly developed in today’s world.

Offset Press

Offset printing is a combination of Lithography, and it came into existence in the 1870s.

Screen-printing

Screen-printing is another form of printing, which originally appeared in China in 960AD and was further improved in many Asian countries.

Flexography

Flexography is a form of printing process that was originally started in Liverpool by Bibby, Baron, and sons in 1890. This technique is quite popular these days.

How Has the History of Printing Changed the World?

Printing presses have definitely impacted many dynasties and movements of the world, including the great Renaissance movement. Printing presses have helped to lay the foundations of these movements. It has helped to save time and money by producing books on a large scale, and you cannot compare the speed of mass printing to the speed of hand-written texts. It has also provided us with so many brilliant thinkers and minds that have led major religious and scientific movements.

Final Words

With all the latest inventions and updates in printing presses, you must use a proper printing process. To help you out with your decision, contact us, and we will professionally handle your printing needs with the help of our improved technology and trained staff.

What you Should Look For in a Professional Print Shop

Are you in need of a professional print shop? Every business or person who wants any official documents printed needs to be associated with a print shop. As you may already know, without the accessibility to a print shop, you won’t be able to promote your brand or event; you will need materials such as printable posters, banners, and much more. Choosing the right print shop can be a difficult task, but we’re going to make your life easier as we have mentioned a few factors that you should consider in a professional print shop.

Factors you should look for in a Print Shop

1.     Quality Check

Before you choose a specific shop from where you want to print out branding material, it is imperative that you carry out a quality check on the material the print shop uses. This includes materials such as paper stock, type of machinery, and color consistency. The technology a print company uses is very important to know about; the latest technology means high-quality prints. It is advisable that you look at the shop’s sample prints first, and then judge whether their quality meets your demands. The quality of a print plays an important role in the presentation of your product or service, so there is no way that you should compromise on the quality of prints.

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2.     Level of Customer Service

The quality of the prints is not the only thing that matters, but the quality of service as well. Printing requires a lot of communication, especially when you want to print out items such as banners, magazines, newspapers, etc. on a large scale. You have to find reasons to trust your printer. The only way to trust your printer provider is to see how good they are at communicating, how transparent they are, and if they are able to meet short deadlines. You should also check if they have good client management; this means to see how good they are at handling your project from giving you ideas and updates until you receive the final product. Another point you should note about their service is if there are easy to get in touch with, i.e., they should have proper means of communication.

3.     Popularity

You should also see how many clients the print shop has dealt with; this way, you can ask their clients about their opinions and feedback on the print company in question. Ask previous clients if they have ever encountered any mishap with their prints or if the company has failed to meet the deadline. This will allow you to make a proper decision and will prevent any chances of associating with a print shop that might not be up to the mark.

4.     Your Own Preferences

It is important that you first check and see all the material you will require for your preferred service. After you know what you really need, you can then check if the suitable pint shop meets all your requirements. If your business requires different prints every day, check how fast the print shop is able to meet your demands in the right format.

5.     Distribution Services

You might require delivery services, especially if you have prints coming in every day. Find out if the print shop you’re considering provides the logistics of distributing your print media to their respected areas. This way you won’t have to deal with the hassle of delivering prints around the city. It is not easy to deliver or carry big prints such as posters or banners; with the help of distribution services, you can have your media print items transported safely, and there will be fewer risks of getting a damaged final product.

6.     If They Will Give You a Quote

After you have decided on all the materials and services you will need from the shop, contact the print shop and ask them for a quote on how much everything will cost you. This will help you to acquire services that fall within your fixed budget. It is important that you make a budget for your printing services so you don’t fall short on obtaining any services and will get desired services within your budget. Give a detailed list to your printers on what materials you will need; for instance, if there is specific printing machinery of your choice, you want them to use while printing out your items. This will make it easier for the print shop service to give you a proper quote.

7.     Efficiency and Punctuality

It is very crucial that you use a print shop that works efficiently. Efficiency will ensure that there will be no delay in any deadlines or delivery. This way, you can also tell if the people who are providing your printing services are laid back or committed. It is best to stay away from print shops that work at slow paces, as this may interrupt your business plans and commitments.

Professional Printing Services

We know how important it is for you and your business to get the best value in a print shop. Hence, we say it with assurance that we at Automation Graphics will provide you with the most efficient and high-quality printing services. Contact us today and get ready to make the best printing decision of your life!

Sign and Banner Large Format Printing

You may have come across many large banners on buildings and signs such as stop signs or shop signs and wondered how these come about in the first place. Well, you have come to the right place as we will guide you on the process of large format printing and the steps involved. Large format printing is the ‘iPhone’ in today’s printing industry, and its use keeps growing daily. Fortunately, with the help of many digital changes, large format is comparatively easier to carry out than it was years ago.

What is Large Format Printing?

People use large format printing for big commercial and promotional purposes, and this type of printing has gained its popularity because of its colorful and defined appearance with the help of new digital processes. Large format printing has been carried out by printers for many years, but they were unable to present high-quality prints, which is now achievable using digital printers.

If your business is trying to promote a new product or service or if you are hosting a new event, then you should use large format printing to print out banners and signs for your new creation. Large-format prints have a way of people’s attention due to its bold fonts and customized designs. Yes, you can customize your large format prints however you want to. The best part about large format prints is that you can achieve banners up to as long as 5 meters long at an extremely low price compared to other printing types. Large-format prints are easily accessible in no time with the help of the latest technology, and it is one of the best quality prints you can attain.

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There are various kinds of products that can be printed out through large format printing, and these products include banners, posters, retail graphics, stickers, signs, billboards, and much more.

Signs-Large Format Printing

Signs are a form of large format printing. Signs can have a big impact on your business or service as they can help you to aim at potential customers. Signs are mostly put outside shops or on busy streets because they have the ability to capture the attention and focus of passers-by. You can keep signs indoors, and they are also an eye-catching product depending on how attractive the outlook of the signage is. You can also print out customized signs, which allow you to put in your version of promotion, giving it a more stand out feature.

There are different types of materials you can print out signs from. These materials include cardboard, metal, Foamex, magnetic gloss, Dibond, and plastic.

The process of signage printing is very simple and digitalized. Firstly, you have to prepare the design of your sign online; the printer directly sends your design file to the machine. Printers use UV ink for printing large format prints like signs; this type of ink gives your finished product a bold look and also waterproofs the signs.

Banners- Large Format Printing

Banners are one of the most common forms of large format printing, and I’m sure you have seen banners run around big buildings at promotional events or festivals. The process of making banners is very simple yet technical; it the same way you print out signage as mentioned above. Printers normally use at least 13 ounces of a roll of vinyl and large format printers are able to print a maximum of 8 feet in width. These rolls are connected to the digital printer and hence, the computer processes and transfer your artwork directly onto the material. The fresh print then goes to the production department where your customized ideas take place. In order to make your banner look more presentable, the printer service sows the edges of the banner to prevent the sides from curling up. After this step, with the help of a sewing machine, printers continue to fold all four sides of the banner in order to produce a double-stitched hem for a presentable finish. You can also opt to add an extra feature such as aluminum grommets. These are circular metal rings that are inserted in the banner to make it easier to hang if need be.

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It is advisable to you that you use banner printing if you want to advertise your product or service to a large crowd of people. People use banners for sales promotion, fundraisers, retail, sports event and other activities that need to be in the spotlight. So you can choose to advertise through banners for any of these reasons.

There are different types of banners that print shops offer. You can choose from mesh PVC banners, lamp post banners, premium PVC banners, fabric banner, recyclable banner, and economy PVC banners.

Conclusion

You don’t have to worry whether you’re advertising for your event, business, product or any other kind of major announcement, we have got you fully covered, offering you the best printing services in NYC. Contact us today to get started with printing out your large format prints.

Report Printing

Report printing involves a lot of materials and binding services that many people are unaware of. There are many types of reports that you can get printed, but the most common and important are business reports. We understand how crucial business reports are for your business, so we put in a lot of effort and provide you with a range of services. In this article, you will learn how you can plant out your report printing and what all you can choose to make it better in its appearance.

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The Reason for Printing out Reports

When you get reports printed out, especially business reports, it tends to leave a good impression on you and your company. This way, you are able to promote any activities that take place in your business, which leads to your business growing towards the peak of popularity. You will also be able to attain a number of potential shareholders and employees who will be well suited for your company. Overall reports give a good impression as it also proves how systematic and well organized your business is.

Binding Options for Report Printing

There are different types of binding options you can choose from for your report. It is important to keep in mind the size of the report while you are choosing the type of binding. We provide assistance in all the mentioned options below:

  1. Comb Binding
  2. Wire Binding
  3. Spiral Binding
  4. Perfect Bound
  5. Saddle Stitching
  6. Stapling
  7. Padding

Out of all these options wire bind and comb binding are some of the most common binding options that are clients mostly use.

Finishes

There are a few finishes you can choose to use that will make your report look more presentable.

a)    Folding

There are different types of folds available for printing materials. You can choose any of the folds mentioned below:

  1. Half Fold
  2. Z Fold
  3. Roll Fold
  4. Double Parallel

b)    Laminate

You can use the process of lamination to give your report a good glossy finish and protect it from getting damaged. Laminates come in different sizes, and their thickness varies. Be sure to choose the right amount of thickness for your report.

c)    Hole Punching

Make sure to get your report punched to keep your report intact.

d)    Creasing

You should use the process of creasing to maintain a professional fold in your documents. Crease helps to prevent papers from cracking to help it look neat.

e)    Perforating

You can use a perforating technique to separate two sections of paper easily. Perforating separates the paper in a straight clean line. However, it is not necessary to use this technique for reports, but you can use it to print out receipts and tickets.

Design/Artwork

The design of the report is very important, as that is what actually makes your report stand out. It is very important to choose the right type of design and artwork for your report, and we will help you to do that. Your report should consist of a proper font and style for readers to be able to read it properly and with interest. Before you choose your printing service, it is important to note if they provide you with specific artistic tools to upgrade your design and artwork. They should provide tools such as a good resolution, crop and bleed marks, and converted colors to CMYK.

Size Options

There are a number of paper sizes available from which you can choose for your report. It is extremely important that you sect the right size of paper for your report to prevent any kind of clustering and imbalance. Motioned below are the different paperweights measured in grams:

  1. 80-100gsm: You can use this for photocopying or printing out a simple paper
  2. 120gsm: Good use for letterheads
  3. 130gsm: You can use this for high volume promotional materials
  4. 15-200gsm: Commonly used for flyers and brochures
  5. 250gsm: You can use this best for booklets, brochures, posters, and marketing cards.
  6. 300gsm+: You can use this paperweight for calendars, business cards, and packaging

With the help of these different paperweights, you can now make the right decision by choosing a suitable paperweight for your booklet.

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Paper Options

Below is a list of different paper types that you can wish to choose for your high-quality report:

  1. High Bulk: You can use this for the cover of your report.
  2. Silk Paper: This type of paper helps you to achieve a smooth finish to your business card, posters, flyers, or greeting cards.
  3. Idea: You can use this for printing out letterheads
  4. Pacesetter: This is a high bleached white paper that you can use for any kind of document or prints.
  5. Gloss paper: This type of paper helps you to receive a high smooth result but with a slightly glossy texture.
  6. Environment-Free: If your business works towards the goodwill of the environment, then you should consider using this 100% recycled paper for your reports.

Conclusion

If you’re looking for high quality and affordable printing services, contact us in order to achieve your desired printing needs.

Promotional printing can help your business grow!

Promotional Printing

Promotional materials are the key for every business to grow on a bigger scale. Without promotional printing, it is not possible for a business to grow in sales and popularity. Promotional materials come in different shapes and sizes, and there are different printing processes involved in each material. Today, you will find out the different ways on how you can promote your business using promotional printing.

Printing Methods for Promotional Printing

There are different printing methods involved in printing each type of item, go through the list below to learn about the different methods we use for promotional printing.

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1.     Silkscreen Printing

Silk screening is a type of printing technique that you can use to print out promotional items that have digital logos or designs on then, such as different types of apparel. This process is unique and involves a lot of skill. Screen printing takes place on a mesh screen that has an ink-blocking stencil on it. The stencil helps the ink to go on to the substrate by keeping some areas blocked and open on the screen.

2.     Heat Transfer

Heat transfer printing is another type of printing process that you can use for printing out colored logos on items such as caps, mugs, shirts, etc. The process involves a large usage of heat to move the ink onto the desired item. Printing services normally use hot irons to put a decal on the items.

3.     Pad Printing

You can use pad printing to print logos onto promotional items such as mugs, pens, bottles, etc. This type of printing takes place with the help of a metal printing plate that includes ink; the plate has the ability to print out an image under the exposure of UV light. You can use pad printing on materials such as glass, metal, ceramic, wood, and plastic.

4.     Laser Engraving

Laser engraving is another type of promotional printing process. You can carry out this process with the help of a laser engraving system that imprints logos on products such as jewelry, awards, crystal ware, etc.

5.     Digital Printing

Digital printing is a printing process that allows you to print over the entire surface, it does not use screens, unlike screen printing, and you are able to receive full-color prints. You can use digital printing for promotional items such as printing on big posters, banners, or even buttons.

6.     Embroidery

Embroidery is another type of promotional printing process that involves stitching your logo onto a piece of cloth or garment. The embroidery process allows you to change your logo into a digital image; you have to place the embroidery onto the respective machine. Then, it enforces the digitalized logo into attractive threadwork that doesn’t fade.

7.     Debossing

If you want your promotional material to have a 3-dimensional effect, then you should use debossing. Debossing is a printing process in which the desired shapes of metal dies are formed according to your logo. You have to put your product between the metal dies and then apply heat and pressure to create the material according to your preference. You can apply this technique for printing on leather, silicon, and bracelets.

Different Types of Promotional Printing Material

Mentioned below are the different types of promotional materials that are available to use for promotional printing.

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Promotional Merchandise

Promotional merchandise consists of many things, such as shirts, caps, notepads, mugs, USB keys, keys chains, and tote bags. All of these items contain the logo of your business, and you can provide these to potential customers as a gift, which is a great way to grow your business. It is advisable for you to use promotional merchandise as its costs are generally lower compared to other types of promotion and it also more likely to be remembered by people. Promotional merchandise is one of the best ways to increase awareness as your promotional item tends to become popular in the eyes of other people.

Print Collaterals

There are many items that come under print collaterals such as flyers, brochures, posters, and postcards. These items are very easily printable and are much cheaper in cost. The best time to use this type of promotional material is when you’re running a new small business. These types of promotional materials give you the liberty to include in-depth information about your business.

Flyers and brochures are usually given out in person, but you can choose to put these up in busy areas. For example, subway stations, poles, outside supermarkets, etc. Flyers are comparatively easier to give out and print compared to brochures as they are only single pages. However, in a brochure, you can include more information and also big images. You can use postcards if you want to promote your business to just potential clients. However, it is not advisable for you to use postcards for a large scale promotion as postcards are sent through the mail, and in today’s generation, the traditional system of receiving a mail is dead.

Custom Packaging

You can also use custom packaging as a means of promotional printing. Custom packaging will include the name and details of your business on the front of the packaging. You will have the liberty to choose different shades or colors in order to create a unique packaging for your business. Click on the link to see the types of material you can use for custom packaging.

Final Words

We at Automation Graphics can provide you with all the promotional materials that you have seen above in this article, and we use all types of promotional printing processes. We ensure efficiency and are very cooperative with all our clients. Contact us today!

Most Expensive Types of Products to Print

What are the most expensive types of products to print? Printing services can be extremely expensive when it comes to printing out certain high-end products of your choice. Print shops have to use the latest technology for their printing services; this way, they are able to provide clients with high-quality prints. This explains why printing prices are prone to increases. The more sophisticated and commercialized your product is, the more expensive it tends to be.  Below we have mentioned the products that may fall expensive for you to print.

Expensive Types of Printable Products

1.     Canvas Prints

Canvas Prints are said to be one of the most expensive items to print out, especially canvas prints such as Lyve canvas. However, printers differentiate the cost on each roll of canvas. Printers use inkjet printers to print out canvases, which helps to give it a sharp resolution.

2.     Wedding Invitations

Wedding invitations are one of the most expensive printable items. The prices vary around the method printers use to print out your invitations. You can print out your wedding invitations using digital printing, letterpress printing, offset and engraving. Methods such as engraving and letterpress involve a lot of manpower due to which it may cost you more. Wedding invitations are always printed in large amounts depending on the number of guests you invite. The higher number of prints you order, the higher the price. The packaging and extra add-ons of the invitation also adds to the cost; for example, if you want wax seals, or envelops liners, both of these cost more as they require solid colors.

3.     Sublimation Printing Fabrics

Printers use the process of Sublimation to print out different logos or images on products such as t-shirts, pillowcases, bags, table covers, mug coasters, or any other fabricated item. The sublimation process is known to be extremely costly after you add the cost of materials, and especially if you are placing a big order, the price tends to increase. The process itself involves different methods such as heat-press, which cost a lot of money.

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4.     Menus

Menus are another type of printable item that is expensive to print out. Menus require heavyweight paper. The thicker the paper is, the more expensive the cost of one print is. You may have come across many menus and have noticed the thickness of the sheet. The thickness is what gives the menu a vibrant and bold touch.

5.     Notebooks

Notebooks are also another expensive item to print out as it requires strong paperweight and notebooks normally consist of a large number of pages. Printers mostly charge you per page, hence the price depends upon the number of pages you want in your notebook. The format and cover also play a big role in the price of the notebook. If you require customized notebooks, then the printing costs will apply to the materials that the printer will use, such as gloss or matte lamination. Every notebook requires the process of binding especially if your notebook has a high page count. Binding requires a lot of physical effort which is another reason why printers charge high prices for big orders.

Factors that Determine the Expense of the Print

Below we have mentioned a few factors that will contribute to an expensive printable item. It is not always how big the print is, but the quantity of prints also matters. Go through the site below to see the factors:

1.     Materials

The materials dictate how expensive the finished print will be. For example, if your print project requires heavy stock paper and different heavy details, then you will definitely have to pay a higher amount even if your print outs consist of small items such as brochures and leaflets. You will come across these high material costs, especially if your print project consists of high-end print items.

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2.    Size

The more items you want to print out, the more cost you will have to bear. It is important that you are sure of the total cost of a project before starting the printing process, especially if you need large orders and are printing in bulk. Items printed out in bulk include invitation cards, postcards, brochures, and other types of printable items.

3.     Due Time

If you want to place a large order of prints and what at the exact time or next day, then you will have to pay more than what you originally would have had to pay during a normal frame time. You will experience this with printers who have a busy schedule and those who are in high demand.

4.     High-end Product

High-end products such as wedding invitations, customized products, or corporate-based products are very costly because it often takes longer to print these items in order to attain high-quality prints. Materials in high-end products are very expensive as printers use different techniques to use the materials for a customized look for instance, if you want lace attributes and embossed foil for your product.

Conclusion

If you need high-quality finishes of the mentioned product above, we will help you achieve them by delivering high-quality products that will satisfy your printing needs. So don’t waste time and contact us as soon as possible.

How Does Printing Work

How does printing work? Printing has been among the most critical processes in knowledge preservation throughout history. Now, it plays an important role in many businesses, including corporations, schools, and other fields as well. Printing involves many different kinds of processes and different types of machines. The machines used nowadays are far more digitalized compared to traditional ones which people used centuries ago. This article will tell you about the basis of printing and how it actually works.

What is Printing?

Printing is when an object that includes ink transfers onto the desired material you want. The main object of any printing machine is the printing plate, which is covered in ink as is then pressed against any type of material. The older version of printing, which included the printing press, required a lot of manpower and effort.  Now, however, you have numerous printing options, such as laser and inject printing. Both these machines produce significant outputs compared to the printing press; this is of course, after all the inventions and upgrades that were made by people.

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Steps of Printing Process

Mentioned below is the summary of the three main standardized steps which each printing process carries out:

  1. Prepress: This is when the image transfers onto the inked plate. In this step, operations such as typesetting, image preparation, graphic arts, and the placing of the image takes place.
  2. Press: This step involves the actual printing process in which you receive the printed image.
  3. Postpress: This step refers to the finishing touches that take place on the printed image. Final touches mostly include the process of binding.

Direct vs. Indirect Printing

There are almost five types of the printing process, and these come under two headings:

Direct Printing

Direct printing is when the print image transfers on to the preferred material. This type of printing includes screen printing, flexography, gravure, and letterpress printing processes.

Indirect Printing

Indirect printing uses an additional technique that helps to form a good quality print. This technique involves an engraved inked plate which presses onto the surface of the material such as paper or cloth.

What Chemicals are involved?

There are three main types of chemicals used in each operation of the printing process.

  1. Photo processing Chemicals: You use these chemicals in the prepress step of the printing process
  2. Ink and Cleaning Solvents. These are the major types of chemicals which are useable during the main step of the printing, which involves the press
  3. Adhesives: You can use adhesives during the post-press of the printing process. It is advisable to use this if you’re printing out books.

Types of Printers

Mentioned below are the three main types of printers and how each printer works to help you get the printable image:

1.     Laser/LED Printers

These printers are very common in the printing industry, especially in today’s generation. This type of printer helps you to get prints of high color quality and are also much more efficient compared to the printing press. These printers use the exposure of light to print out images, it can be very tricky on how these printers work, but it’s not very difficult for you to understand. Laser printing machines use toners that shine on to the drum. The paper moves towards the drum, which enables the image to be printed out on the paper. Finally, the paper passes through a heated roller, which helps to melt the particles of the toner in order for it to stick on the page and hence complete the finishes image.

2.     Inkjet Printers

Inkjet printers consist of many tiny holes that drop tiny droplets of ink onto the paper. The tiny holes that include ink features in the head of the printing machine. The ink that is in the tiny holes consists of colored dye or liquid pigmented suspension. The head of the printer moves horizontally while the paper passes through the machine perpendicularly, while this step takes place, individual ink holes activate and start to drop a small amount of ink on the paper. You may find ink-jet printers very advantageous when it comes to printing out high-quality items. The technical process ensures the quality and high speed of  high-quality prints.

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3.     Solid Ink Printers

You may have never heard about this printer, but this type of printer made a comeback in the mid-’80s and had been around till today. Inkjet printers first came out in 1986 after its development in Tektronix, which is a company based in Oregon. This type of printer includes solid sticks of ink, which is somewhat like wax. When you start the printing process, the ink melts onto a large metallic roller, which gradually gets transferred onto the page. These printers leave you with a pigmented high-quality Image and give you a pop of vibrant colors. If you touch the print, you will feel a waxy texture due to the ink sticks. These inks are long-lasting compares to the ones in inkjet printers and give a more refined touch to the printing material.

Where to Print

Now that you know the basic printing process and how it really works, you can now decide on what type of printable image you want and can decide for yourself on how you wanted it printed out. You can contact Automation Graphics, as they have the best printing services and will help you out to achieve high-quality prints

Historical New York City Print Shops

What are some historical new york city print shops? New York City is known for its old printing in antique print shops that offer printing services to many businesses and individuals to this day. Read this article for further information about New York’s historic print shops that have been providing amazing printing services for many years in your very own New York City.

Historical New York City Print Shops

List of Historic New York City Print Shops

1.     The Old Print Shop

The Old print shop is indeed a very old print shop in New York and was established in 1898. Founded by Edward Gottschalk, this historic print shop’s original location was on Fourth Avenue in the middle of the 9th and 10th street. The Old print shop was famous for selling different prints and paintings. They faced many losses in the early years during the Great Depression, however, after the 1940s, Harry Shaw Newman, the new owner after Edward Gottschalk’s death, managed to bring the business on top as American paintings started to catch the attention of many buyers. The old Printshop has turned its concentration towards American publishers and printmakers from the early eighteenth century. Till today, the shop’s printed materials are showcased in museums across Europe, Asia, and America. The historic prints have been carried on by Kenneth M. Newman, Harry Shaw Newman’s son. He is one of New York’s recognized personalities who have been a part of many remarkable American prints and puts all his devotion towards Americana lithographs.

2.     Park Slope Copy Center

Park slope copy center is another print shop that been present since 1981. Located in Brooklyn, it has been offering different printing services to the residents of New York for decades. They are known for their dedication to their clients and reasonable charges. They provide different products such as flyers, envelopes, customized printing, brochures, newsletters, rubber stamps, business cards, large format prints, labels, and many other things. Services that Park slope provides are printing, copying, binding booklets, graphic designing, bindery, and finishing. Park Slope keeps updated with new technologies and processes that ensure their guarantee of selling high quality printed products along with friendly service. You can also see proof of their good quality service in reviews from their customers on their official website. The best part is that they work towards the benefit of the environment; they use and recycle tons on paper almost every month. Their dedication to the environment is one of the many factors that attract customers to use their services.

3.     Bowne & Co.

Robert Bowne established Bowne & Co., a U.S.-based company, in 1775 . The company provided many services, including international business communications, finance, and marketing. In 1975, it took a completely new turn and became a letterpress print shop after they collaborated with the South Street Seaport Museum, where they opened a print shop with a unique 19th-century-style. The shop uses the museum’s extensive collection of historic printing equipment such as moveable types and engravings to print retail items and custom jobs that they sell in house. They keep the history of printing alive in their letterpress printing discussion that takes place weekly. Bowne & Co are one of the only print shops in New York that use vintage printing machines and are in a way trying to spread awareness to others who have no idea about the history of printing. It is something very unique and extraordinary that is an eye-catcher to all the people of New York.

4.     Unique Print New York

Unique Copy Center, now known as Unique Print New York, was originally established by two high school boys in 1977. These boys were blood-related brothers and put in a lot of effort and devotion to build a company along with managing their academics.  A father and son team now runs unique prints. The company has completed 40 years, and till today they provide their client with the best creative printing solutions for businesses, artists, designers, companies, and more. Unique Prints are best known for their digital printing, binding services, and large format printing and offer products such as restaurant menus, promotional flyers, invitation cards, banners, brochures, booklets, window graphics, and signage.  The best part about unique prints is their level of efficiency. They can make your product within one day, so you don’t have to worry about delayed projects. They also have a beautiful shop that is around 35,000 square feet, equipped with all the latest printing technology. Unique Prints takes extremely good care of their customers, and they put in a lot of effort into satisfying their clients, which is why they are still going strong as one of New York’s favorite local print shop.  Check out their website and learn more about them.

Historical New York City Print Shops - Best Printer

Conclusion

The works of these historic print shops are what encourages and has already encouraged other people and business to open up print shops. We at Automation Graphics have also idolized the works of these historic print shop owners and continue to produce the same high quality. So do contact us as we can definitely help you with your printing solutions.
646-205-3037